Sincere Watch Ltd
Sincere Watch Ltd started its humble beginnings more than 50 years ago as a one-man watch counter along Singapore’s North Bridge Road in 1954. Along this growth path, Sincere Watch overcame all odds amidst an evolving political-economic landscape and has assumed a leading role in developing the emerging market of fine watches in the Southeast and North Asia regions.
The continuous success of the company is built firmly on the foundation of its four strategic pillars: Brand Management, Fine Watch Retailing, Lifestyle Watch Retailing and Travel Watch Retailing. With a keen sense on the pulse of the world’s horological development, an intimate knowledge of consumers’ needs and equipped with strong brand management capability, Sincere Watch is constantly in the forefront of innovative retail concepts; establishing itself as Asia’s foremost purveyor of fine watches and a premier watch specialist spanning across Singapore, Malaysia, China, Thailand, Taiwan, Korea and Indonesia.
Sincere Watch retail and backend systems employ FourJs technology; from the graphical Point of Sales Terminals, through to Retail Stock operations, Purchasing and Inventory management; also allowing for seamless integration to their external Financial Systems. All stores are linked to a centralized server, providing for real time analysis of sales and stock movements.