Snug fit for Genero in Skechers USA’s 150 retail stores
Irving, Dallas, Texas – March 20th, 2007 — SKECHERS USA, Inc., an award-winning global leader in the lifestyle footwear industry that designs, develops and markets lifestyle footwear that appeals to trend-savvy men, women and children has selected Genero for in-store application development.
In the USA, SKECHERS sells its products to department and specialty stores across the country. The Company also sells its SKECHERS brands directly to American consumers through more than 150 company-owned and -operated retail stores in high-traffic destinations such as New York’s Times Square and Universal CityWalk in Los Angeles.
SKECHERS USA Inc. has selected Genero as the standard for its store applications development platform.