Four Js Presents Genero at Prestigious Silicon Valley Software Developer Conference
Santa Clara, CA, March 13 – March 17, 2006 — Four Js set out its stall for the first time at Software Developer West – a conference dedicated to the business strategies, technologies and corporate issues in the software development industry. SD West provides the platform for companies leading the industry to meet face-to-face with professionals charged with deploying applications and organizational strategies. SD West 2006 features 235 conference sessions presented in 7 formats separated into 12 tracks.
“This was our first experience at such a conference and we were pleased with the response,” said Bryn Jenkins COO Four Js Development Tools. “It was a great opportunity to test our messages and positioning and get first hand feedback on the real concerns confronting developers and enterprises. Developers are looking for pragmatic solutions that make their jobs easier and our cross-platform approach really hit home. It was refreshing to gauge the enthusiasm of a community with which historically we have had little contact.”
“This was our first participation at the show and a chance to show off our new trade stand,” said Philippe Wagner, VP Marketing Four Js Development Tools. “With thousands of developers using our software worldwide we thought SD West a great opportunity to expand our visibilty.”
Four Js demonstrated its Genero Evaluation Program (GEP), which takes new users through its product family using sample applications developed with Genero Studio. The GEP also provides a 90-day demonstration license that enables developers to test it against their own requirements. Over 250 GEPs were distributed to qualified developers at the show.